Course Content
MODULE 2: Professional Skills for the Workplace
Professional Skills for the Workplace Number of Live Classes: 2 (1 class per week) Duration of each class: 3 hours Total hours: 6 What is the module for: This module helps to acquire professional skills that are often called "soft skills" and they involve things like people skills or problem-solving solving skills. Whether you're working in management or as part of a team, certain things employers look for to decide if you'd be a good fit for a work environment. Many of these skills revolve around interpersonal skills, but they aren't all in that category. Employers want people who can innovate and think critically, who may be a good fit for company leadership, and who can work without micromanagement. Develop these skills, and you'll be more competitive in your career. This module aims at Teaching the basic principles and applications of Professional Skills for the Workplace Enhancing students’ emotional intelligence, conflict management, teamwork ability & other workplace related soft skills Who is the module for: This module is expected to be of immense help to the one who is willing to work at an administrative, managerial or secretarial position, which demands emotional intelligence, conflict management, teamwork ability & other workplace related soft skills The module covers mainly the following areas: Emotional Intelligence & Relationship Management Teamwork & Conflict Resolution Discipline, Mind Mapping & Time Management Bridging the Soft Skills Gap Textbook: Reference Book: Essential Readings: How to Win Friends and Influence People by Dale Carnegie The 7 Habits of Highly Effective People by Stephen R. Covey Think and Grow Rich by Napoleon Hill The Power of Now by Eckhart Tolle Rich Dad, Poor Dad by Robert Kiyosaki What to Say When You Talk to Your Self by Dr. Shad Helmstetter The Power of Positive Thinking by Dr. Norman Vincent Peale The Magic of Thinking Big by David J. Schwartz Never Eat Alone by Keith Ferrazzi Emotional Intelligence by Goleman Recommended Readings: Leading the Unleadable: How to Manage Mavericks, Cynics, Divas, and Other Difficult People By: Alan Willett Presence: Bringing Your Boldest Self to Your Biggest Challenges By: Amy Cuddy 10 Skills for Effective Business Communication: Practical Strategies from the World's Greatest Leaders By: Jessica Higgins JD MBA BB The Leader Habit: Master the Skills You Need to Lead – in Just Minutes a Day By: Martin Lanik Bridging the Soft Skills Gap: How to Teach the Missing Basics to Today’s Young Talent – by Bruce Tulgan Soft Skills Training: A Workbook to Develop Skills for Employment – by Frederick H. Wentz Everyone Communicates, Few People Connect: What the Most Effective People do Differently – by John C. Maxwell How to Talk to Anyone: 92 Little Tricks to Have Big Success in Relationships – by Leil Lowndes Teamwork 101: What Every Leader Needs to Know – by John C. Maxwell Teamwork is an Individual Skill: Getting Your Work Done While Sharing Responsibility – by Christopher M. Avery, Meri Aaron Walker, and Erin O’Toole The Advantage: The 7 Soft Skills You Need to Stay Ahead – by Emma-Sue Prince FLIPP the Switch: Strengthen Executive Function Skills – by Sheri Wilkins and Carol Burmeister AdaptAbility: How to Survive Change You Didn’t Ask For – by M.J. Ryan Perfect Phrases for Conflict Resolution – by Lawrence Polsky and Antoine Gerschel Conflict Communication: A New Paradigm in Conscious Communication – by Rory Miller Module Teacher : Md. Ejaj-Ur-Rahaman Assistant Professor, Department of Business Administration, Daffodil International University (DIU) E-mail : [email protected] Contact : : +8801738822694 (WhatsApp) Accelerated MBA Module Plan Course Title: Unit Title: Lesson Title Communication in the Workplace Text Handouts Video Lesson Resources Live Session From the text book: Chapter 1 In the portal PPT slides in the portal 45 minutes Assessment Will be taken at the end of 3-hour session Lesson Title Fundamentals of Business Writings and Writing for Effect Text Handouts Video Lesson Resources Live Session From the text book: Chapter 2 In the portal PPT slides in the portal 45 minutes Assessment No formal assessment (Bonus marks for interaction) Break for 20 minutes Lesson Title Telephone Etiquettes and Meeting Techniques Text Handouts Video Lesson Resources Live Session Not required In the portal PPT Slides 45 minutes Assessment Please attempt the MCQ at your convenience Lesson Title Basics of Report Writing Text Handouts Video Lesson Resources Live Session Check the portal In the portal NOT REQUIRED 45 minutes Assessment Submit a report on a given topic Unit Assessment: Assessment will be evaluated based on the marks of MCQ and report writing Unit Title: Basics of Skills Development Lesson Title Public Speaking and Presentation Skills Text Handouts Video Lesson Resources Live Session No required In the portal NOT REQUIRED 45 minutes Assessment Learners will have to submit a video presentation of 5 minutes Lesson Title Techniques of Cross-Cultural Communication Text Handouts Video Lesson Resources Live Session Check the portal In the portal PPT SLIDES 45 minutes Assessment No formal assessment (Bonus marks for interaction) Break for 20 minutes Lesson Title Significance of non-verbal communication and body language Text Handouts Video Lesson Resources Live Session Not required Not required Given in the portal 45 minutes Assessment Bonus marks for interaction Lesson Title Interaction on learning feedback Text Handouts Video Lesson Resources Live Session Not required Not required Not required 45 minutes Assessment Bonus marks for interaction Unit Assessment: Assessment will be evaluated based on the marks of interaction and video presentation
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MODULE 3: Business Communications for Professional Success
What is the module for: This module aims at mentoring students to improve their ability to communicate more effectively and efficiently. The knowledge and skills of communicating, speaking, writing and presenting business documents prepare the learners for the challenges of the new millennium. It certainly would provide them with a competitive edge in this fast growing business world. This module aims at -Teaching the basic principles and applications of business communication and -Enhancing students’ written, verbal and non-verbal communication skills. Who is the module for: This module is expected to be of immense help to the one who is willing to work at an administrative, managerial or secretarial position, which demands good communication and business English skills. The module covers mainly the following areas: -Communication in the Workplace, -Fundamentals of Business Writings, Introduction to Messages and the Writing Process, -Basics of Report Writing, -Writing for Effect, -Public Speaking and Presentation Skills, -Techniques of Cross-Cultural Communication. -Significance of non-verbal communication and body language Textbook: Business Communication: Making Connections in a Digital World by Lesikar, Flatley, Rentz & Pande, 11/e or latest, Irwin McGraw Hill. Reference Book: Basic Business Communication by Raymond V. Lesikar, John D. Pettit, Jr., & Marie E. Flateley, 10th edition or latest, Irwin McGraw Hill. Module Teacher : Md. Shibli Shahriar (MSS) Associate Professor, Department of Business Administration, Daffodil International University (DIU) E-mail : [email protected] Contact : : 8801811458816 (WhatsApp) Accelerated MBA Module Plan Course Title: AMBA-101: Business Communications Unit Title: Basics of Business Communications Lesson Title Communication in the Workplace Text Handouts Video Lesson Resources Live Session From the text book: Chapter 1 In the portal PPT slides in the portal 45 minutes Assessment Will be taken at the end of 3-hour session Lesson Title Fundamentals of Business Writings and Writing for Effect Text Handouts Video Lesson Resources Live Session From the text book: Chapter 2 In the portal PPT slides in the portal 45 minutes Assessment No formal assessment (Bonus marks for interaction) Break for 20 minutes Lesson Title Telephone Etiquettes and Meeting Techniques Text Handouts Video Lesson Resources Live Session Not required In the portal PPT Slides 45 minutes Assessment Please attempt the MCQ at your convenience Lesson Title Basics of Report Writing Text Handouts Video Lesson Resources Live Session Check the portal Not required NOT REQUIRED 45 minutes Assessment Submit a report on a given topic Unit Assessment: Assessment will be evaluated based on the marks of MCQ and report writing Unit Title: Basics of Skills Development Lesson Title Public Speaking and Presentation Skills Text Handouts Video Lesson Resources Live Session No required Not required NOT REQUIRED 45 minutes Assessment Learners will have to submit a video presentation of 5 minutes Lesson Title Techniques of Cross-Cultural Communication Text Handouts Video Lesson Resources Live Session Check the portal Not required PPT SLIDES 45 minutes Assessment No formal assessment (Bonus marks for interaction) Break for 20 minutes Lesson Title Significance of non-verbal communication and body language Text Handouts Video Lesson Resources Live Session Not required Not required Given in the portal 45 minutes Assessment Bonus marks for interaction Lesson Title Interaction on learning feedback Text Handouts Video Lesson Resources Live Session Not required Not required Not required 45 minutes Assessment Bonus marks for interaction Unit Assessment: Assessment will be evaluated based on the marks of interaction and video presentation
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MODULE 4: Marketing Management in Digital Age
What is the module for: The course will enhance the understanding and skills of marketing concepts, strategies and techniques in this neoteric business world. The students will have the business acumen with marketing brilliance. Applying the modern marketing theories, frameworks and cases certainly gives the edge to make both structured and unstructured decisions. It will certainly empower the students with discernable outcomes. This module aims at -Teaching the key marketing concepts, strategies and techniques considering the current business world. -Empowering students’ capability of making major marketing decisions successfully. Who is the module for: This module is for those who are in managerial roles in the quest of setting and directing marketing decisions successfully for the sustainability of the enterprises. And the fundamental marketing practices like marketing tactics, segmentation, strategic relationship with the marketplace will be convenient to apply for the prospective learners. The module covers mainly the following areas: -Understanding MArketing Management, -Capturing Customer Insights -Connecting With Customers, -Building Strong Brands -Creating Value -Communicating Value -Managing Holistic Marketing Organization Textbook: Marketing Management (15th Edition) by Philip Kotler, Kevin Lane Keller, Pearson. Reference Book: 1. Marketing Management by Winer, 3/E (or latest edition), Pearson Education. 2. Principles of Marketing by Philip Kotler and Gary Armstrong, 14/E (or latest edition), PrenticeHall, Inc. Module Teacher : Shafayet Mansoor (SM) Assistant Professor, Department of Business Administration, Daffodil International University (DIU) E-mail : [email protected] Contact : : 8801729432293 (WhatsApp)
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MODULE 5: Business Analytics for Decision Making
What is the module for: This course covers the core knowledge of the essential features of BI. It is a practical course that will help learners to think critically and make managerial decisions when faced with decisions involving procuring, designing, implementing and supporting of analytical systems that help improve decision making processes in organizations. This course also seeks to ensure that learners gain greater confidence and understanding in the application of business intelligence-related matters; thereby sharpening decision-making and problem-solving skills. This module aims at -To develop knowledge and understanding on business analytics - To develop critical, innovative thinking, and problem solving using business analytics Who is the module for: Many industries have adopted BI ahead of the curve, including bank, healthcare, information technology, and education. All organizations can use data to transform operations. This course aims to ensure that business executive or managers, appreciate, experience, and apply the knowledge gained; equipped with principles, theories, concepts, applications, strategies and issues in the role of business intelligence that are essential for business leaders as well as entrepreneurs. The module covers mainly the following areas: - Business analytics fundamentals -Descriptive and Visual Analytics using Power BI -Predictive Analytics using BigML -Web Analytics Textbook: Business Intelligence, Analytics, and Data Science: A Managerial Perspective. Sharda, R., Delen, D., & Turban, E., Edition 4, Reference Book: Business Analytics for Manager by Laursen, G. H., & Thorlund, J, John Wiley & Sons Module Teacher : Dr. Imran Mahmud Associate Professor, Department of Software Engineering, Daffodil International University (DIU) E-mail : [email protected] Contact : : 88018711370502 (WhatsApp)
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MODULE 6: Project Management
What is the module for? The course will enhance the understanding and skills of project management that can be used in most careers as well as in your daily life. Strong planning skills, good communication, ability to implement a project to deliver the product or service while also monitoring for risks and managing the resources will provide an edge toward the students’ success. Course Objectives (CO’s): The students shall understand the requirements for the content of a project management plan. The students shall be able to write a plan for a project according to an established standard. The students shall understand the role of the manager in each phase of the development life cycle. The students shall be able to use project management tools and develop new project management ideas. The students shall have the capability to work in a team environment and be aware of different modes of communications to achieve scope, cost, time goals as well as with quality of satisfying the stakeholders. Who is the module for? This module is for those who are in managerial roles to take challenge of accepting and completing projects. Its purpose is to enable Project Managers (PMs) to deliver solutions and benefits to their organizations by effectively managing project work. The module provides specialized knowledge and experience in developing complex projects. It emphasizes the knowledge of technical and management aspects of project management processes for the practitioners. The module covers mainly the following areas: Challenges of Project Management & Role of Project Manager Project Scope Management – the boundary of a project. Project Time Management – related issues Project Cost Management – allocation of resources Project Quality Management – issues related to quality Project Human Resource Management – motivational skill development. Project Communications Management – channels and techniques. Resolving Conflict Between Stakeholders – management skill. Risks in a Project and Management – plan & control risks Project Procurement Management - managing procurement. Textbook: Project Management by Watts, A. 2nd edition, Victoria, B.C. BC Campus. Open source web link: https://www.opentextbooks.org.hk/system/files/export/15/15694/pdf/Project_Management_15694.pdf Textbook drive link: https://drive.google.com/file/d/1DLRSjwPewMM1miaYomVEYjy2C0jyhtdw/view?usp=sharing Reference Book: 1. Beginning Project Management - Author Russell W. Darnall, John M. Preston | Source: Lardbucket.org 2. Guide to Project Management Strategies for Complex Projects - Author Jennifer Shane, Kelly Strong, Douglas Gransberg, David Jeong | Source: Transportation Research Board Module Teacher : Mohammad Khaled Sohel (MKS) Assistant Professor, Department of Software Engineering, Daffodil International University (DIU) E-mail : [email protected] Contact : 8801713493251 (WhatsApp: 01681449490)
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MODULE 7: Strategic Management
SUBJECT OBJECTIVES AND CONTENT The course emphasizes the value and process of strategic management. In addition to familiarizing students with new subject matter, students are expected to integrate and apply their prior learning to strategic decision making in organizations. The Strategic Management course is designed to explore an organization’s vision, mission, examine principles, techniques and models of organizational and environmental analysis. LEARNING OUTCOMES On completion of this course, students will be able to: 1. Understand the strategic decisions that organizations make and have an ability to engage in strategic planning. 2. Explain the basic concepts, principles and practices associated with strategy formulation and implementation. 3. Integrate and apply knowledge gained in basic courses to the formulation and implementation of strategy from holistic and multi-functional perspectives. 4. Analyze and evaluate critically real life company situations and develop creative solutions, using a strategic management perspective. 5. Conduct and present a credible business analysis in a team setting. 6. Understand the crucially important role that the HRM function plays in the setting COURSE GOALS The course is designed specifically not only to introduce students with key strategy concepts but also aims to help students to integrate and apply their prior learning to various business situations. The course aims to support BBA/MBA program objectives with solid grounding in ethics, globalization and cross-functional issues.
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MODULE 8: Financial Decision Making for Business
What is the module for: This module aims at exposing the participants with the fundamental & advanced concepts, principles and approaches of finance, enabling them to apply relevant principles and approaches in solving problems of a corporation. This module focuses on long-term financing decisions whereby it is to determine how each investment should be financed to maintain the firm’s current capital structure or to move the firm towards better capital mix, and dividend policy decisions to provide information link to the marketplace. It concentrates also on the financial performance analysis of a company to make better decisions. Aims of the module- Upon successful completion of the module, participants will be expected to: Analyze firms’ investment decisions & make decisions accordingly Evaluate capital structure and its implications for the value of the firm Evaluate dividend policy for increasing shareholder value Evaluate the financial performance of the company to make the best decisions. Who is the module for: This module is expected to be of immense help to the one who is willing to work at any corporation especially in the finance department. Moreover, an entrepreneur can also complete this module to make better financial decisions to run their venture especially to make decisions about financing, investing and payout.
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MODULE 9: Human Resources Management
Course Description The course is designed to provide students with basic understanding of the concepts and practices of human resource management in the local and global contexts and related information to meet internal and external compliances and obligations. After completion of the course, the students will be able to ~ Explain the fundamental concepts and ideas of human resource management; Design and develop HR policies for employee acquisition, training, development and motivation Understand about top management and its impact on employees; Be acquainted with the contemporary issues of Human Resource Management The topics covered in the module: Lesson-01: Meaning of HRM, Process of HRM, Personnel mistakes, Line and Staff aspects of HRM, HR specialists, Trends shaping HRM, Trends in the Nature of Work, The Changing role in HRM, Challenges of modern HRM, The HR manager’s proficiencies, Principles HRM, Competitive Advantage Model of HRM. Lesson-02: The Basics of Job Analysis, Types of Information Collected, Uses of Job Analysis Information, Steps in Job Analysis, Collecting Job Analysis Information, Internet-Based Job Analysis, Writing Job Descriptions, Writing Job Specifications, Job Analysis in a Worker-Empowered World, Competency-Based Job Analysis, HR Planning, Succession Planning, HRP process. Lesson-03: Difference between Recruitment and Selection, Steps in Recruitment and Selection Process, Linking Employer’s Strategy to Plans, Forecasting Personnel Needs, Using Computers to Forecast Personnel Requirements, Recruiting Yield Pyramid, Finding Internal Candidates, Outside Sources of Candidates, Working with a Temp Agency, College Recruiting, Recruiting A More Diverse Workforce, Why Careful Selection is Important, Basic Testing Concepts, Testing Program Guidelines, Work Samples and Simulations, Background Investigations and Reference Checks, Physical Examinations, When to reject resumes? Ways of making an effective employee selection. Lesson-04: Orienting employees, Difference between Training and development, learning and education, Steps in the Training Process, Analyzing Training Needs, Training Methods, Internet-Based Training, Implementing Management Development Programs, Succession Planning, Management Development Techniques, Managing Organizational Change Programs. Lesson-05: Basic Concepts in Performance Management and Appraisal, Defining the Employee’s Goals and Work Standards, Setting SMART Goals, Why Appraise Performance? Steps in Appraising Performance, Performance Appraisal Methods, Management by Objectives (MBO), Dealing with Performance Appraisal Problems, Who Should Do the Appraising? The Appraisal Interview, Performance Management. Lesson-06: Meaning of Compensation, Components of Compensation, Compensation Policy Issues, Establishing Pay Rates, Job Evaluation, Grouping Jobs, Price Each Pay Grade, Fine-Tune Pay Rates, Pricing Managerial and Professional Jobs, Competency-Based Pay, Meaning of benefits, Pay for time not worked, Retirement benefits. Lesson-07: Review of all Lessons, E-HRM, Activities of E-HRM, Green HRM, Talent Management, Work life balance, soft skills, and Employability skills. Book recommended: Human Resource Management by Gary Dessler (Latest Edition) Human Resource Management by David A. DeCenzo and Stephen P. Robbins (Latest Edition) Module Instructor: Md. Alamgir Hossan, Senior Lecturer, Department of Business Administration, Daffodil International University (DIU) E-mail: [email protected] Contact: +8801731429402 (WhatsApp) and +8801683476404
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MODULE 10: Accounting for Business Decision Making
What is the module for: This module will provide the participants with basic understanding of the principles and concepts of accounting as well as their application in the preparation of financial and related information to meet internal and external obligations. It also helps the participants to demonstrate how financial information is used in the management decision-making process in an organization. Aims of the module- Upon successful completion of this module, participants will be able to: understand fundamental concepts of Accounting; explain the Recording process of Accounting; prepare the Financial Statement; demonstrate how financial accounting and managerial accounting information is used in the decision-making process of an organization. Who is the module for: This module is for those who are in managerial roles in setting, directing and implementing financial decisions of organizations. Moreover, an entrepreneur can also complete this module to make better financial decisions to run their venture. Textbook: Accounting Principles (Latest Edition) - J.J. Weygandt, D.E. Kieso and Paul D. Kimmel; John Wiley & Sons. Managerial Accounting (Latest edition) –Garrison, Noreen and Brewer; Irwin McGrawHill. Reference Book: Intermediate Accounting, (Latest edition) - Kieso, Weygandt & Warfield; Wiley. Module Teacher : Md. Arif Hassan Assistant Professor & Head, Department of Business Administration, Daffodil International University. E-mail : hass[email protected] Contact : +8801847334910
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MODULE 11: Applied Economics for Managers
Course Description The course Applied Economics for Managers teaches in AMBA program at DIU. It helps the students to make business decisions. It is the concluding part of the economics courses, and it involves the complete course of selecting the most suitable action from two or more alternatives. The primary function is to make the most profitable use of resources which are limited such as labor, capital, land etc. A manager is very careful while taking decisions as the future is uncertain; he ensures that the best possible plans are made in the most effective manner to achieve the desired objective which is profit maximization and thinking that can last throughout their education and subsequent professional careers. Managerial economics encourage the use of quantitative methods to analyze economic data. Businesses have finite human and financial resources; managerial economic principles can aid management decisions in allocating these resources efficiently and support the government to assist in the development of economic policy. Managerial economics is a discipline that combines economic theory with managerial practice. It helps in covering the gap between the problems of logic and the problems of policy. The subject offers powerful tools and techniques for managerial policy making. Upon successful completion of the course, the student should be able to take decision smoothly with regard to sales and profits of the firms. It also enables to take decisions about production as well as inventory policies for the future. Upon successful completion of the, the participants will have the knowledge and skills to: Apply the economic way of thinking to individual decisions and business decisions. Understand how prices get determined in markets, how market participants benefit in the form of consumer surplus and producer surplus, and what the consequences of government intervention are Measure the responsiveness of consumers’ demand to changes in the price of a good or service, the price of other goods and services, and income Understand the different costs of production and how they affect short and long run decisions Derive the equilibrium conditions for cost minimization and profit maximization Understand economies of scale, diseconomies of scale, economies of scope, and cost complementarities, and how each affects the cost of production Explain the principal-agent problem and why different forms of compensation exist Understand why there is a role for the government to play in market economies. The topics covered in the module: Lesson-01: Nature and Scope of Managerial Economics. Lesson-02: Theory of Inflation Lesson-03: Production & Business Organization Lesson-04: Business and Economic Forecasting Lesson-05: Policy Option and Growth Models Lesson-06: International Trade and Balance of Payment Book recommended: Managerial Economics by Petersen, H. Craig and Lewis, W. Cris, (latest edition) Module Instructor: Nurul Mohammad Zayed Department of Business Administration, Daffodil International University (DIU) E-mail: [email protected] Contact: +88 01715152526 (WhatsApp)
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MODULE 12: Modern Innovation & Entrepreneurship
What is the module for: This module helps students see the connection between information systems (IS) and business performance. The use of information and communication technologies (ICT) by individuals and organisations dominate the business world. There is a fundamental change going on in the way that organisations run businesses and interact with each other. The aim of the module is to enable students to assess the opportunities and problems that managers in a wide range of organisations face as they attempt to use these IT applications to add value to their businesses. It also aims to help students understand transformational changes within and across industries. These changes have strategic implications for many businesses. Aims of the module- Upon successful completion of the module, participants will be expected to: Analyze how information systems with innovation are transforming modern business Evaluate current trend and challenges in IT Infrastructure Development Understand Innovation for Achieving Operational Excellence and Customer Intimacy Be acquainted with e-Commerce which comprises digital Markets and goods. Who is the module for: This module is expected to be of immense help to the one who is willing to work at any corporation especially in the innovation and IT sector. Moreover, an entrepreneur can also complete this module to make better decisions especially in innovation management, IT infrastructure and IT enablement to run their venture . extbook: Information Systems Today: Managing the Digital World by Joseph Valacich, Christoph Schneider. Reference Book: Management Information Systems: Managing the Digital Firm (15TH edition) Kenneth C. Laudon • Jane P. Laudon Management Information Systems by Kenneth Sousa, Effy Oz Module Teacher : Md. Asif Iqbal Senior Lecturer, Department of Innovation & Entrepreneurship, Daffodil International University. E-mail : [email protected] Contact : +8801632319331
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Accelerated MBA
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